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Sr. Brand Strategist Associate

Hangry

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Deskripsi Pekerjaan

Job Description:

  1. Conduct market research independently to identify consumer preferences, trends, and competitor strategies, and apply insights to campaign strategy.
  2. Take ownership of aligning with the marketing team on quarterly and long-term strategies, offering creative insights for brand success.
  3. Craft campaign plans independently, ensuring alignment with brand objectives and target audience, and work with the marketing team on strategy and budget planning.
  4. Manage production for creative outputs (video/photo shoots) in collaboration with the art and production teams, ensuring high-quality deliverables.
  5. Monitor campaign performance, conduct A/B testing, and collaborate with the Ads Team to optimize results and address potential issues.
  6. Establish brand guidelines and collaborate with stakeholders (marketing, art, revenue, product) to develop and maintain consistent brand concepts.
  7. Prioritize stakeholder needs, represent the brand in cross-functional meetings, and ensure alignment across divisions for campaign execution.
  8. Analyze data, propose solutions, and anticipate risks to ensure successful execution and meet objectives, while mentoring junior team members.

Kualifikasi

Requirements:

  1. Minimum of 2-3 years in creative strategy, marketing, or related fields.
  2. Strong ability to independently develop creative campaigns, conduct market research, and analyze performance metrics.
  3. Excellent collaboration and communication skills with stakeholders across different teams (marketing, art, revenue, product).
  4. Ability to analyze data, identify opportunities, and propose effective solutions.
  5. Proficiency in crafting creative concepts, key messaging, and producing high-quality video/photo outputs.
  6. Experience managing projects from concept to execution, including budget planning and timeline management.
  7. Ability to anticipate risks, test campaigns, and adapt strategies based on performance insights.
  8. Proven ability to mentor and lead junior team members, ensuring knowledge sharing and team growth.
  9. Familiarity with A/B testing, campaign performance tracking tools, and creative production tools.
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Tentang Hangry
Selengkapnya

Hangry is not just a place for great food, but also a place for HangryMates to build remarkable careers. Founded in 2019, we've grown from an unknown local player to a company that competes head-to-head with global brands. We are a place full of people that embrace fun, challenge, ambitious goals, and collaborative working environment.

OUR DNA

  • Growth Mindset: At Hangry, we're driven by growth and challenge. We never think we are smart enough, we’re always learning and improving. Wherever you start from, you'll find abundant opportunities for development. Hangry is a safe place to learn; we foster an environment where we learn from each other, share knowledge and experiences to help everyone grow and succeed.
  • Team Spirit: We build, support, and help each other so that together we can achieve our goals. We create a place where everyone is valued and cared for. We work on highly ambitious, dynamic, and challenging projects in an environment that is positive and most importantly - fun!
  • Supportive Leadership: Our leaders at Hangry are expected to embody approachability, humility, and commitment to their employees' success. They are also expected to listen, serve, and provide helpful guidance and insights to the team. 
  • Best Ideas Win: We listen to ideas from every team member regardless of their position and seniority. It's not about who speaks, it's about the quality of the content. We have enjoyed breakthrough ideas from people across different levels and we are committed to continuing that habit.
  • Work Smarter & Faster: At Hangry, we value our time, hence we prioritize working smarter and faster. We always try to find ways to refine workflows & processes so that our team can focus on tasks that truly matter.

WHAT WE OFFER

  • Flexibility: We encourage work-life balance with our hybrid working arrangement. Other than the designated Work From Office days, HangryMates can work from anywhere. We also cap meeting hours to make sure everyone has the chance to take care of their various areas of life other than work.
  • Competitive Compensation: We conduct regular benchmarking to ensure that your skills, experience, and dedication are rewarded with compensation that is competitive in the market.
  • Health Benefit Program: Your well-being matters to us. We provide a comprehensive health benefit package, ensuring easy access to quality healthcare for you and your family (*including your spouse and two children).
  • Mental Health Support: Your mental health is just as important as your physical health. We offer free counseling services from professional psychologists to provide the support you need.
  • Generous Paid Leave: We respect your personal time. Enjoy 15 days of paid leave per year to disconnect from work, recharge, and unwind; with an additional day granted on every work anniversary, up to a total of 20 leave days annually.

Join us at Hangry, where each day offers the opportunity to learn and thrive in a dynamic and challenging environment. It's more than just a job; it's a journey toward self-growth, supported by a collaborative and nurturing culture dedicated to your development.

Industri
Food And Beverage Services
Lokasi
Jakarta, Indonesia
Ukuran Perusahaan
– employees
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