Social Media & KOL Specialist

Deskripsi Pekerjaan

• Identify and establish relationships with relevant industry influencers and thought leaders.
• Develop and maintain a database of potential KOLs aligned with the brand's values and target audience.
• Negotiate and manage partnerships with KOLs, ensuring mutually beneficial collaborations.
• Monitor KOL performance and analyze the impact of influencer campaigns.
• Develop and execute social media strategies to increase brand awareness, engagement, and followership.
• Create and curate engaging content for various social media platforms, tailored to the target audience.
• Stay informed about social media trends, algorithm changes, and emerging platforms to optimize strategies.
• Implement content marketing strategies to promote products, services, and brand messaging.
• Utilize analytics tools to measure content performance and make data-driven decisions.
• Foster a positive and engaged online community by responding to comments, messages, and mentions on social media platforms.
• Monitor social media channels for trends, discussions, and opportunities to engage with the audience.
• Plan and execute social media campaigns that align with overall marketing objectives.
• Track and report on the success of social media campaigns, providing insights for future improvements.