
Senior Marketing Campaign Specialist
PT. Lippo Karawaci, Tbk
- Penuh waktu
- On-site • Tangerang
- Negotiable
Tidak Perlu Sign Up!
Deskripsi Pekerjaan
We're looking for a person who will drive the marketing department’s commercial performance through systematic campaign-specific results and overall measurement.
- Plan, execute, and evaluate offline campaign marketing strategy with an aim to develop brands with push and/or pull strategies;
- Define target consumers that are consistent with the brand target persona and develop agile strategies that will increase awareness and engagement consistently with the relevant brand;
- Monitor and analyze marketing investment in offline channels including OOH, event activation, customer engagement, POI activation, direct selling, and other related activities, to ensure a consistent budget performance and program effectiveness in brand communication and development;
- Identify opportunities, risks, and trends by doing competitor analysis regarding offline marketing activities;
- Build collaboration with other channels (online) to ensure consistency and alignment in messaging; Maintain ROI without jeopardizing the output quality and strategic value of marketing projects e.g. sponsorship, and placements; Track and create a performance insights report for management analysis purposes.
Kualifikasi
- Bachelor's Degree preferred in Marketing
- Minimum 7 years of experience working in a similar role
- Possess a sharp eye for detail coupled with the ability to see how small details make up the bigger picture
- Fluent in English
- Work Location: Karawaci
Tips Menjaga Diri
Perusahaan dan Lowongan di Dealls tidak meminta data pribadi, informasi rekening, atau pungutan ketika melamar. Hindari juga lowongan Google Form / Grup Telegram tanpa keabsahan yang jelas.
Listed on the Indonesia Stock Exchange, PT Lippo Karawaci Tbk (LPKR) is Indonesia's leading real estate and healthcare company by revenue, with a presence in 44 cities and US$3.6 billion in assets across the archipelago. Our core business comprises property development and management, healthcare, lifestyle malls, and hospitality.
LPKR develops and manages residential, commercial, industrial and mixed-use developments primarily in Java and Sulawesi, including at our flagship township Lippo Village in Tangerang. Through our two publicly listed subsidiaries, PT Lippo Cikarang Tbk and PT Gowa Makassar Tourism Development Tbk, we also develop and manage the townships of Lippo Cikarang in Bekasi and Tanjung Bunga in Makassar.
Aside from property development, LPKR manages Indonesia’s largest private hospital network through our publicly listed subsidiary, PT Siloam International Hospitals Tbk, which operates 41 hospitals in 30 cities nationwide. In addition, LPKR is Indonesia’s largest mall developer and operator. Currently, we manage 59 malls across Indonesia, and hold a 47.3% stake in Lippo Malls Indonesia Retail Trust, a Singapore-listed REIT. We also operate 10 hotels under the Aryaduta brand, including a country club and golf course.
As an employer of over 16,000 staff, our people are our most valuable resource and the driving force behind our business success. We are committed to being a workplace of choice for our employees by upholding fair employment practices, prioritizing their health, safety, and well-being, supporting their development and aspirations, and empowering them to be a force for good.
We strive to build a talent-driven organization that prides itself on operational excellence and bringing out the best in our people. We are seeking people who embody our core values: Customer Focus, Excellence, Agility, and Stewardship.