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Ruhee Diary - Brand & Product Manager

LIT Group

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Deskripsi Pekerjaan

  • Act as a Brand Lead, ensuring consistency in messaging, visuals, and positioning across all touchpoints.
  • ⁠Lead and collaborate with cross-functional teams to align brand and sales strategy.
  • ⁠Analyze brand positioning, consumer insights and sales performance.
  • ⁠Develop product marketing strategies aligned with brand identity, product lifecycle stages, and impactful marketing activities.
  • ⁠Lead creative development to attract target market interest.
  • ⁠Expand sales distribution channels & Initiate promotional and CRM program along with relevant team (marketing, sales, finance, accounting, warehouse, logistic).
  • ⁠Oversee the development and execution of integrated marketing campaigns across multiple channels to enhance brand awareness, generate leads, and drive customer acquisition.
  • ⁠Measure and report performance of all marketing campaigns, and assess ROI and KPIs - Monitor market trends, research consumer markets and competitors’ activities.
  • ⁠⁠Identify and implement growth opportunities in digital marketing and e-commerce to scale the brand’s online presence.

Kualifikasi

  • Min. Bachelor degree.
  • ⁠Min. 2 years of experience in brand management, sales & marketing from beauty / fashion industry.
  • ⁠Strong analytical mindset, with proficiency in data literacy, market research, and digital marketing strategies.
  • ⁠Proven experience in leading and managing teams, with strong stakeholder coordination skills.
  • ⁠Good team player and agile person to catch up with fast pace & dynamic environment.
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Tentang LIT Group
Selengkapnya

LIT Group compromises a small team but with an impactful vision. We are women-led company and our focus is in empowering women. We wish to showcase Indonesian beauty industry to the world; through the works we carry.

Our businesses: Talent services (eyelashes, eyebrows, nails, and wax) B2B solution (professional supplies & academy) DTC retail products

We believe in a future where we can improve the life and living standard of women through education and skills. Our team operates within the set of Core Values which consists of:

Go with the extra miles Integrity Respect Productive Collaboration

If you are interested in knowing more about us, here are our instagram pages:

@everlash_lash_expert

@ruhee.id

@laverelash

@pigmentier

@litgroup.id

@ruhee.diary

- thanks for checking us out (:

Industri
Health, Wellness & Fitness
Lokasi
Jakarta, Indonesia
Ukuran Perusahaan
50–100 employees