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Product Marketing Lead

Job Description

  • Developing strategies and detail plan to enhance user retention, such as: loyalty program, in-app placement utilisation
  • Building a long-term plan for better user retention and liaising with the product team for the feature development.
  • Liaising with Campaign and Partnership Team to create strategies as well as project coordination towards loyalty and other retention programs.
  • Liaising with Campaign and CG Strategy Team for in-app placement utilisation and optimisation.
  • Liaising with MD Team for optimization of marketing placements in Category Optimization.
  • Tracking and doing regular monitoring of the in-app utilisation performance to gather insights and point for iteration.


  • 3 - 5 years of experience in growth and/or marketing. Having experience in any loyalty program and growth platform will be highly desirable.
  • Meticulous, curious, structured, and having good analytical and problem-solving skills. 
  • Solid data-driven analytical and problem-solving skills to continually provide valuable marketing and business insights
  • High-level proficiency in Microsoft Office (esp. Ms. Excel).
  • Communicate well in both Bahasa Indonesia and English.
  • Type of person that can cope with multi stakeholders and can manage various tasks for various functions.
  • Self-driven, love challenges, have entrepreneurial spirit and get things done
  • Strong sense of ownership and accountability, with good attention to details
  • Good interpersonal skills and ability to work well in an international team environment
  • Have experiences in technology company, e-commerce, online marketing, or management consultant is preferred.

Job Information

Experience Requirement
Junior (1-3 YoE)
Mid (4-5 YoE)
Senior (>5 YOE)
Job Type
Jakarta, Indonesia


  • Competitive Salary
    Competitive Salary
  • Medical Insurance
    Medical Insurance
  • Dental Insurance
    Dental Insurance
  • THR / Bonus system
    THR / Bonus system
  • Period Leave
    Period Leave
  • Transportation
Learn More

ASTRO - Groceries in Minutes Indonesia's first and fastest-growing on-demand platform for groceries and essentials. Anything you need, fast. Astro is Indonesia's first quick commerce company that delivers groceries and essentials to your door within 15 minutes. 24 hours a day, 7 days a week.

Our mission is to make people's lives simpler and easier by saving them time, energy, and money. Just like real Astronauts that take off into outer space, Astro embodies the values of being fast, bold, adventurous, and technologically advanced.

Download our app now to experience and enjoy the new definition of fast!

Interested in working for a company that pushes the boundaries and strives to be the best? Join us now to be a part of this ground-breaking mission!

Online Groceries
Jakarta Barat, Indonesia
Company Size


We strive to constantly pursue innovation of our products and services
Here, we work together to make the dream work
We consider employee's happiness as a part of ours
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