Product Marketing & Operations Manager - Creator Operations
TikTok
- Penuh waktu
- On-site • Jakarta
- Negotiable
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Deskripsi Pekerjaan
Key Responsibilities:
1. Creator & Agency Ecosystem Development:
- Identify, onboard, and manage partnerships with high-impact creators, talent agencies, and MCNs in Thailand, Indonesia, and Vietnam.
- Build and maintain strong relationships with top-tier creators and their representatives to ensure long-term collaboration.
2. Strategic Resource Expansion:
- Proactively expand TikTok’s network of creators and agencies, focusing on verticals such as entertainment, lifestyle, e-commerce, and emerging trends.
- Leverage existing connections to unlock opportunities for brand campaigns, content programs, and platform initiatives.
3. Southeast Asian Market Expertise:
- Provide insights into regional creator trends, cultural nuances, and competitive landscapes to inform TikTok’s commercialization strategies.
- Collaborate with cross-functional teams (Marketing, Product, Sales) to localize global initiatives and maximize creator impact.
4. Performance Optimization:
- Analyze creator performance metrics and audience engagement to recommend data-driven strategies for growth.
- Troubleshoot challenges and drive solutions to enhance creator satisfaction and platform loyalty.
5. Compliance & Advocacy:
- Ensure creators and agencies adhere to TikTok’s policies while fostering a collaborative, win-win ecosystem.
- Act as a trusted advisor to creators, advocating for their needs internally to improve platform tools and monetization opportunities.
Kualifikasi
- 3-5 years of experience in creator operations, talent management, influencer marketing, or agency partnerships, with a focus on Thailand, Indonesia, or Vietnam.
- Established network of relationships with top TikTok creators, agencies, and MCNs in the SEA region; familiarity with local platforms (e.g., Tokopedia, Shopee, Lazada) is a plus.
- Strong understanding of short-video/content platforms, creator monetization models, and digital marketing trends.
- Exceptional negotiation, communication, and stakeholder management skills.
- Data-driven mindset.
- Fluency in English and at least one Southeast Asia language such as Thai, Bahasa Indonesia, or Vietnamese.
- Willingness to travel frequently within Southeast Asia.
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TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.
