Marketing Strategy & Planning Assistant Manager
PT. Asuransi MSIG Indonesia
- Penuh waktu
- Hybrid • Jakarta
- Negotiable
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Deskripsi Pekerjaan
- Contribute to the development of comprehensive marketing strategies and plans aligned with business objectives.
- Conduct market research, including consumer insights, competitive analysis, and industry trends, to inform strategic decision-making.
- Analyze marketing performance metrics and provide actionable insights to optimize marketing initiatives.
- Collaborate with product, production, and UW teams to ensure alignment of marketing strategies with product launches and promotional campaigns.
- Assist in the development of marketing budgets, forecasts, and performance targets.
- Support the implementation of conventional and digital marketing strategies and campaigns, leveraging data-driven insights to drive results.
- Contribute to the creation of compelling marketing collateral and content that aligns with brand positioning and messaging.
- Monitor and report on the effectiveness of marketing initiatives, identifying opportunities for optimization and improvement.
Kualifikasi
- Bachelor's degree in marketing, business administration, or a related field. Master's degree is a plus.
- At least 3 years of experience in marketing, market research, or strategic planning.
- Strong analytical and strategic thinking skills with the ability to translate data into actionable insights.
- Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
- Proficiency in market research tools, marketing analytics, and Microsoft Office suite.
- Familiarity with digital marketing channels and platforms.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
- Certified in marketing analytics, strategic marketing, or project management are a plus.
Combining global and local best practices, the core subsidiaries and affiliates of MSIG Holdings (Asia) Pte. Ltd. across ASEAN and Hong Kong ("MSIG") have been providing general insurance solutions for more than 100 years. As an established leading insurer with a long-term perspective, MSIG aims to offer insurance solutions that are effective, efficient and simple to understand; delivered with active and sincere service. Across the region, our 3,500 employees go above and beyond to add value to the business and lifestyle of our customers and inspire confidence in them.
MSIG is backed by the solid foundation and rich heritage of Mitsui Sumitomo Insurance Company, Limited, an established insurer that has received strong financial ratings from leading rating agencies, including Standard & Poor's and Moody's. Today MSIG is one of the few foreign-based general insurers to have representation in every ASEAN country, a testament to its strength and reach. MSIG also benefits from being a member of MS&AD Insurance Group - one of the largest general insurance groups in the world.
Leveraging on the multi-channel distribution, strong partnerships with intermediaries and extensive geographical network, MSIG offers a wide range of insurance solutions across personal and commercial lines. MSIG builds and nurtures enduring relationships, forging close partnerships, through good times and bad.
