Marketing Analytics
BALTINI
- Penuh waktu
- Hybrid • Jakarta
- Negotiable
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Deskripsi Pekerjaan
About the job:
As a Marketing Analytics Specialist at Baltini, you will play a pivotal role in shaping our marketing strategies through expert analysis of market trends and consumer behavior. You will be responsible for tracking, reporting, and interpreting marketing success metrics to enhance our promotional efforts and ensure alignment with our high standards of luxury brand representation.
Job Description:
- Becoming the sole owner & point of contact to the Baltini’s shop analytics as well as product/category performances.
- Develop and implement analytical approaches to track marketing performance across various channels including digital advertising, social media, email campaigns, and website traffic.
- Create detailed reports and dashboards to provide actionable insights on customer acquisition, retention rates, and overall campaign effectiveness.
- Collaborate with the marketing team to refine marketing strategies based on data-driven insights.
- Conduct A/B testing for campaign optimization and recommend enhancements to improve ROI.
- Monitor competitor activities and market trends to maintain a competitive edge in the luxury e-commerce space.
- Work with cross-functional teams, including Engineering, Product, and Operations to integrate marketing data with other operational data for holistic performance analysis.
- Ensure compliance with data privacy laws and best practices in data handling.
Kualifikasi
- Bachelor’s degree in Marketing, Statistics, Business Analytics, or a related field.
- Minimum of 3 years of experience in marketing analytics, preferably in e-commerce or luxury goods sectors.
- Proficient in analytics tools and software (e.g., Google Analytics, SQL, Tableau).
- Strong analytical skills with an ability to translate data into strategic insights.
- Excellent communication and presentation skills, capable of conveying complex data in a clear and persuasive manner.
- Experience with CRM software and digital marketing tools, familiarity with Shopify is a plus.
- Strong attention to detail and commitment to deliver high-quality analytical support.
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Baltini is a platform that offers in-season and genuine fashion and accessories from our partner boutiques in Italy at the best price. Through many years of extensive research and experience, Baltini was created as a unique platform that provides a seamless shopping experience. Baltini was founded in New York, USA and has partnered with hundreds of high end luxury boutiques across Italy. Boutique partners are responsible for adhering to our strict quality standards. We subject our boutique partners to removal from our website platform if shipped products do not meet these requirements. Our Platform gives customers access to more than 350 international brands and 70,000 luxury items across Italy at the best price, up to 35% less than market price. And since its launch in 2019, Baltini has quickly established itself as the go-to destination for men's and women's fashion enthusiasts all over the world. Our business mission is to make our customers experience the wonderful sensation of satisfaction by seeing their expectations for buying luxury products realized, and exceeded. We realize that purchasing high-end product is about the whole process, not just receiving your item. Although Baltini still operates as a very unique type of platform we still continue to innovate and make changes, and we always welcome customer input to provide an unforgettable and high-level shopping experience.
