KOL - Specialist
Garena Indonesia
- Penuh waktu
- On-site ⢠Jakarta
- Negotiable
Deskripsi Pekerjaan
- Plan and execute innovative campaigns in partnership with KOLs and strategic partners to amplify brand impacts
- Cultivate strong communication and build relationships with media, KOL and third-party agencies for campaigns
- Build and maintain a comprehensive database of KOLs
- Identify and research KOL across multiple digital platforms, ensuring alignment with brand objectives.
- Manage end-to-end KOL grooming program to nurture and support their growth within the brand community
- Track and report KOL performance metrics to assess KPIs, optimizing strategies with regular KOL review based on data insights
Kualifikasi
- Minimum a bachelor's degree in any field from a top reputable university
- At least 3 years of working experience in KOL management or in any related fields (especially for TikTok and Instagram channels) / community
- Enjoy observing current trends in social media and digital marketing, including in community discussions, trends, and interact with the community
- Able to initiate and monitor several simultaneous channels and up-and-coming KOLs
- Highly passionate about gaming and the esports industry, especially within competitive games
- Strong project management skills with a proven track record of initiating and monitoring several simultaneous channels and projects, as well as creating community strategies and events
- Excellent written and oral communication skills in Bahasa and English along with the ability to effectively collaborate with cross-functional teams
- Preferably have experience in involving / actively participating in any community channels; either as a community member / community admin
Tips Menjaga Diri
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Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019 and 2020, according to App Annie. Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners â such as Arena of Valor, Call of Duty: Mobile, and League of Legends â in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organiser and hosts some of the worldâs biggest esports events. Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Seaâs other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Seaâs mission is to better the lives of consumers and small businesses with technology.
