KOL Specialist
PT Dachin Etech Global
- Penuh waktu
- On-site • Bekasi Regency
- Rp5.000.000 – 6.000.000
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Deskripsi Pekerjaan
Responsibilities
- Identify, recruit, and manage relationships with key influencers relevant to our target audience.
- Develop and execute innovative KOL marketing campaigns to promote our brand, products, and services.
- Collaborate with internal teams to create compelling content and promotional materials for KOL partnerships.
- Stay updated on industry trends, competitor activities, and emerging KOL opportunities.
- Act as a liaison between the company and KOLs, ensuring clear communication and alignment on objectives and expectations.
- Continuously build and nurture relationships with existing KOLs while actively seeking new partnership opportunities.
Kualifikasi
Requirements
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Familiar with updated trend and social media & ecommerce platform.
- Proven experience in influencer marketing, preferably within the ecommerce or retail industry.
- Excellent communication and interpersonal skills with the ability to negotiate and persuade effectively.
- Demonstrated ability to think creatively and strategically to develop impactful KOL campaigns.
- Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.
- Detail-oriented with a passion for staying updated on industry trends and best practices.
- Experience working with influencer management platforms is a plus.
- Must be able to speak English Fluently
- Willing to be placed in the Cikarang Pusat
Benefit Packages
- Competitive salary and benefit packages.
- BPJS Kesehatan and BPJS Ketenagakerjaan
- Lunch catering provided.
- 5 Working days and 2 Off days.
- Position allowance.
- Performance Allowance and Performance Bonus.
- Additional Monthly Rewards.
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PT. Dachin Etech Global is a data-driven Direct-to-Consumer (DTC) brand creator targeting consumers in Southeast Asia, with a strong focus on the Indonesian market. The core competence of DACHIN lies in its data collection and analytics engine, which processes, analyzes, and utilizes data from multiple touchpoints experienced by its customers throughout their journey with DACHIN's brands. This comprehensive customer profiling enables the creation of captivating DTC brands tailored to meet the evolving demands and consumption behavior of its customers.
DACHIN's managed brands span across three categories: Lifestyle (ecentio, freemir, AONEZ, COOGER), Consumer Electronics (ECLE, INBEX, Mobeo), and Beauty (HerBaay). Each brand achieves remarkable sales performance on various online marketplace platforms. For instance, ecentio is the top-selling lunch box and water bottle brand, freemir leads in cookware sales, and INBEX is the number one photography accessories brand across Indonesia.
DACHIN strives to build an all-encompassing ecosystem to enhance its customers' brand experience throughout their journey. Key components of this ecosystem include DACHIN's in-house distribution and fulfillment capabilities, which not only ensure prompt delivery but also analyze, process, and leverage post-sale data to cultivate a deeper understanding of its customers, and its Performance Marketing expertise that drives customer acquisition and engagement.
DACHIN's sales channels encompass a diverse range of platforms, including online B2C & B2B marketplaces, offline B2B & B2C, social commerce, and private channels. This omnichannel approach allows DACHIN's brands to reach a wide audience and cater to various consumption preferences.
By focusing on customer satisfaction and being a DTC brand creator who continually touches the heart, DACHIN aims to deliver sustainable value for customers and employees alike.
