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Deskripsi Pekerjaan

  • Lead and manage the KOL team (Specialists & Coordinators) to ensure achievement of campaign and business targets
  • Develop and execute KOL strategies across the full marketing funnel (awareness to conversion)
  • Identify, approach, and manage partnerships with macro, mega, and celebrity influencers
  • Ensure all KOL campaigns are aligned with business objectives and contribute to sales and revenue growth
  • Monitor campaign performance and provide data-driven insights and recommendations
  • Prepare and present performance reports to internal stakeholders
  • Collaborate with cross-functional teams including Brand, Creative, and Sales for campaign planning and execution
  • Build and maintain strong relationships with influencers, agencies, and external partners

Kualifikasi

  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Minimum 3–4 years of experience in KOL / Influencer Marketing (Preferably in beauty industry)
  • Proven experience managing a team with at least 2–3 direct reports
  • Strong experience working with macro, mega, or celebrity influencers
  • Demonstrated track record of executing campaigns that drive measurable business results (e.g., sales, conversion)
  • Hands-on experience with digital platforms such as TikTok, Instagram, and YouTube (experience with TikTok Shop is preferred)
  • Strong analytical skills with the ability to interpret and optimize key metrics (CPM, ROAS, CPE, conversion rate)
  • Excellent communication and negotiation skills, with experience handling influencers and agencies directly
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Tentang Bonvie Hair - PT Kreasi Semangat Muda
Selengkapnya

Under PT Kreasi Semangat Muda, Bonvie focus on ingredients, that's what makes us so special. We love to see happy people with the results that we offer. We believe all people can have a good life with a good hair

Industri
Haircare
Lokasi
Jakarta Pusat, Indonesia
Ukuran Perusahaan
employees

Budaya

Collaborative
Here, we work together to make the dream work
Energetic
Here, we work together to make the dream work
Respectful
Everyone should be treated with courtesy and professionalism