
Head of Marketing
PT Kami Gawi Berjaya (The Watch Co.)
Rekruter aktif 2h lalu
- Penuh waktu
- On-site • Jakarta Selatan
- Negotiable
Min. 4 years of experience
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Deskripsi Pekerjaan
- Lead and oversee multiple Marketing sub-divisions including; Graphic Design, Digital Marketing, Content, KOL, Social Media, Copywriting, and Broadcasting.
- Provide strategic direction and inspire a high-performing team to deliver innovative, impactful, and measurable outcomes.
- Drive performance across all marketing disciplines to achieve both short-term and long-term business objectives.
- Develop and execute the creative and strategic vision for the brand, ensuring consistency in visual aesthetics, messaging, and overall brand experience.
- Oversee the development of marketing collateral, campaigns, and content strategies across multiple channels that align with the brand identity and resonate with target audiences.
- Lead the creation of compelling marketing campaigns, product launches, and visual merchandising strategies that differentiate the brand in the marketplace.
- Foster a culture of innovation and creativity within all marketing divisions while integrating market trends, consumer insights, and competitive analysis into strategy and execution.
- Collaborate closely with cross-functional teams and other key stakeholders to ensure an integrated and seamless approach to all creative and marketing initiatives.
- Act as the primary driver for defining and refining the brand’s identity, ensuring alignment between the company’s vision and the public-facing messaging across all platforms.
- Establish and enforce high-quality standards for all marketing deliverables, ensuring alignment with brand guidelines and design excellence across all divisions.
- Monitor, evaluate, and optimize marketing initiatives to maximize their impact and success.
- Utilize data analytics, market research, and audience insights to inform marketing strategies, strengthen the brand’s position in the marketplace, and deliver measurable ROI.
- Introduce metrics-driven decision-making across marketing divisions for better performance tracking and campaign success.
Kualifikasi
- Proven experience in a senior marketing leadership role, with demonstrated success managing multiple teams and disciplines (e.g., Graphic Design, Digital Marketing, KOL, Social Media, Copywriting, Broadcasting).
- Strong leadership skills, with the ability to mentor, motivate, and inspire cross-functional teams to achieve excellence.
- Exceptional ability to craft and execute strategic marketing and creative initiatives that elevate brand awareness and engagement.
- In-depth understanding of all relevant marketing functions, including digital marketing, influencer (KOL) strategies, creative copy development, and content production.
- Strong analytical mindset, capable of leveraging data and insights to guide decision-making and optimize marketing efforts.
- Excellent communication and stakeholder management abilities, with a proven track record of effective collaboration.
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Tentang PT Kami Gawi Berjaya (The Watch Co.)
SelengkapnyaPT Kami Gawi Berjaya was founded in Jakarta, Indonesia, and has been a Distribution, Retail, E-Commerce and Business Development Company since 2012. Our core focus is on design, lifestyle and essential products.
Industri
Retail and E-commerce
Lokasi
Indonesia, Indonesia
Ukuran Perusahaan
50–100 employees
Budaya
Collaborative
Here, we work together to make the dream work
Energetic
Here, we work together to make the dream work
Fun
We consider employee's happiness as a part of ours