Growth Manager
PT XanhSM Green & Smart Mobility
Pelamar Masih Sedikit- Penuh waktu
- On-site • Indonesia
- Negotiable
Deskripsi Pekerjaan
1. Growth plan development & management
- Develop the objectives, KPIs, and Growth Plan for the Supply 2W (2-Wheel)/4W (4-Wheel) and Car Biz 2W/4W segments.
- Manage the entire Growth Funnel, identify growth levers, and prioritize resources for each stage.
- Monitor business and Marketing performance, analyze insights, and make data-driven optimization decisions.
- Take ownership of growth performance, going beyond Lead/CPL toward metrics such as Qualified Lead, Onboard, Activation, Deposit, and Revenue.
2. IMC Planning & Integrated Growth Campaigns
- Develop IMC Plans aligned with business/campaign objectives, from defining Target Audience → Communication Objective → Key Message/Proposition → Channel Mix → Budget → KPI → Measurement.
- Plan and coordinate the synchronized deployment of ATL/BTL/Digital/CRM/Partnership/Content/Event/Livestream channels to create impact across the entire funnel.
- Collaborate with Marketing, Business, Content, Agencies, and partners to execute campaigns by phase: Awareness → Consideration → Conversion → Retention/Activation.
- Evaluate the performance of each channel/campaign, optimize budgets, and allocate resources based on business outcomes, not just media metrics.
3. Building the Growth Platform & Data system
- Set the direction for developing the Driver Data Platform, CRM/CDP, Dashboards, and measurement systems that serve Growth.
- Standardize data and build a Driver 360° management system across the entire lifecycle.
- Collaborate with Product, Data, IT, and Business to develop Marketing Automation, Attribution, Conversion Tracking, and AI solutions.
- Build KPI/Dashboard systems to support operations and decision-making.
4. Team management & cross-functional coordination
- Set objectives, assign work, manage performance, and develop the capabilities of the Growth team.
- Establish a working approach based on Data – Experiment – Automation – AI to enhance team productivity.
- Coordinate cross-functional resources across Marketing, Business, Product, Data, IT, and Operations to ensure the progress and effectiveness of the Growth Plan.
- Report, advise, and propose strategic decisions to the Head of Department/Board of Management.
Kualifikasi
- Bachelor's degree in Economics, Management Information Systems, Data Analytics, Marketing, Information Technology, or related fields.
- >5 years of experience in Growth, Digital Marketing, Business, Data, or Product/Growth; experience in Platform, Mobility, Marketplace, or E-commerce is preferred.
- Business + Marketing + Data mindset, with the ability to build strategies and manage by KPIs.
- Capable of building Growth Funnels, IMC Plans, and managing multi-channel performance.
- Team management, project management, and cross-functional coordination skills.
- Experimental mindset, problem analysis, data-driven decision-making, and the ability to scale growth models.
- Agile, flexible, and highly adaptable.
Tips Menjaga Diri
Perusahaan dan Lowongan di Dealls tidak meminta data pribadi, informasi rekening, atau pungutan ketika melamar. Hindari juga lowongan Google Form / Grup Telegram tanpa keabsahan yang jelas.
GreenSM Indonesia: Leading the Way in Sustainable Mobility Solutions
GreenSM Indonesia is part of GSM, an innovative technology firm that offers Vietnam's premier all-electric multi-service platform, now expanding its revolutionary approach to Southeast Asia. We provide reliable and eco-friendly mobility solutions, including electric taxis, motorbikes, and on-demand express services.
Our Mission:
To create a sustainable, green, and convenient transportation ecosystem that empowers communities to embrace a greener, smarter future. We believe in driving positive change and shaping a technologically advanced landscape for everyone.
Key Achievements by GSM in Just One Year:
- Became the second-largest ride-hailing platform in Vietnam, rapidly establishing itself as a leading player.
- Launched a groundbreaking product that has significantly impacted the transportation industry.
- Earned recognition as one of Vietnam's top 10 highlights within its economy.
The Road Ahead:
GreenSM Indonesia is committed to pushing the boundaries of innovation and sustainability in transportation. Join us in our mission to pioneer the future of mobility across the region and contribute to a cleaner, more sustainable environment for all.
Together, we are creating the blueprint for a green and intelligent future.
