Graphic Design (Visual identity / Visual Merchandising )
PT Samudra Retail Indonesia
- Penuh waktu
- On-site • Jakarta Utara
- Negotiable
Tidak Perlu Sign Up!
Deskripsi Pekerjaan
Translating the brand strategy, brand essence, personality, and go-to-market plan into a tangible brand identity design system that is contextual, scalable, and easy-to-implement in every workstream. To achieve this, the Brand Identity Designer will be mainly responsible to:
- Collaborate with the Digital Marketing Team to defining & developing brand identity design and standards. Including but not limited to brand identity/logos, Brand Packaging, design principles, visual design language (color, typography, iconography, illustration style, imagery, and photography), tone of voice, visual communication design system, motion design, sound design, illustration style, etc
- Understand, build, and propose the brand identity design system and visual attributes needed by each brand
- Develop a contextual, easy-to-understand, and easy-to-implement brand identity guidelines tailored for each brand
- Proactive in evaluate, iterate, and revamp the brand identity guidelines and its best practice implementation in a timely manner, while also maintaining smooth communication around it
- Develop other deliverables related to brand identity design
Kualifikasi
- Thinking: Mastery of conceptual and systematic thinking skills, project concept creation, translating abstract business objectives into brand communication and design strategy
- Technical expertise: Strong expertise and knowledge in crafting brand identity & communication
- Communication skills: Articulate in convincing, and advocating the importance of coherent brand identity design implementation in all aspects of communication and production.
- This role should be able to explain complex ideas in a nice, simple way for everyone.
- Capability to collect feedbacks, analyze, and synthesize them into tangible next action plan to improve the brand identity design guideline – as well as iterating the design to stay up-to-date with the latest business context and needs
- Understanding the end-to-end context and process of product and brand communication design
- Interest and diligence in exploring, documenting, maintaining, and improving the brand identity design system and how users consume the information over time
- Highly adaptive and savvy in adopting new design tools/software, such as design automation and AI tools
- Minimum 3 years in brand design or communication design experience
- Plus point if you are: Experienced in setting up, governing, facilitating, maintaining brand identity design or brand guidelines with good project management skills
Tips Menjaga Diri
Perusahaan dan Lowongan di Dealls tidak meminta data pribadi, informasi rekening, atau pungutan ketika melamar. Hindari juga lowongan Google Form / Grup Telegram tanpa keabsahan yang jelas.
PT SAMUDRA RETAIL INDONESIA adalah perusahaan yang Bergerak di bidang E-commerce, Distributor, Retail Apotik, Live streaming, Content Production (Mencakup bidang, Obat, Vitamin, Alat Kesehatan dan Kecantikan) sejak Februari 2013 hingga saat ini. Komitmen kami untuk terus berkembang, berinovasi dan selalu menyediakan produk kesehatan yang berkualitas serta aman bagi masyarakat adalah tujuan utama dengan memastikan keamanan dan kualitas produk yang dipasarkan kepada pelanggan. PT. Samudra Retail Indonesia merupakan Tiktok Shop Partner, halodoc, Shopee Mall, Tokopedia, Grab Health, Gojek
