Digital Marketing Specialist
PT Multi Sukses Kolabo
- Penuh waktu
- On-site • Bandung Regency
- Rp5.000.000 – 7.000.000
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Deskripsi Pekerjaan
- Build and maintain dashboards and performance reports with other departments (weekly, monthly, ad-hoc) for all clients
- Run, monitor and analyze performance of paid digital channels (e.g., Meta Ads, Google Ads, TikTok, programmatic, etc.).
- Track key KPIs such as CTR, CPC, CPM, ROAS, CPA, and conversion rate.
- Provide actionable recommendations to optimize targeting, reach, bidding and budget allocation.
- Support A/B testing on ads, creatives, copy, and landing pages (if needed).
- Deliver insights and recommendations to marketing and business teams
- Monitor GMV contribution from digital campaigns and evaluate ROI
- Stay updated with digital marketing tools, trends, and best practices
Kualifikasi
- Bachelor’s degree in Marketing, Business, Statistics, or related field
- 2–4 years experience in digital marketing analysis or performance marketing
- Strong analytical skills with high attention to detail
- Excellent understanding in Meta, TikTok Studio, X, LinkedIn
- Proficiency in GA4, Looker/Data Studio, Excel, and ad platforms
- Understanding of attribution models and e-commerce metrics (GMV, ROI, CPA)
- Strong communication and presentation skills
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Manusa is a holding company that focuses on people and business potential. Our ultimate goal is to become the Leading Creative Holding Company by Establishing a Great Ecosystem for the full potential of people and businesses Under a Professional and Human-Centered System. We currently have two subsidiary companies: Ideabakers (Strategic marketing agency) and Kolabohiro (Offline marketing agency). At Manusa, we believe that businesses should create prosperity for all stakeholders and the communities. We believe that everyone has the potential to succeed, and we are committed to helping them reach their full potential. Also, we believe that by focusing on professionalism and humanism, we can create a more successful and sustainable business. We create a culture of harmony, where potential is unlocked and growth is encouraged. We create a workplace where everyone feels valued, respected, and supported. We believe that life should be lived to the fullest. We want our people to feel happy and fulfilled in their work and in their personal lives. We are committed to creating a mutually beneficial relationship with our people, and we want them to feel like they are part of something bigger than themselves.
