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Campaign Planning

AlloFresh

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Deskripsi Pekerjaan

  • Develop comprehensive marketing campaign strategies tailored to target audiences and aligned with organizational goals.
  • Identify key campaign objectives, target metrics, and timelines.
  • Conduct research to understand customer behavior, market trends, and competitor activities.
  • Leverage insights to inform campaign content and strategy.
  • Collaborate with creative teams to develop campaign assets, including visuals, copy, and multimedia.
  • Ensure messaging is consistent across all platforms and resonates with the target audience.
  • Oversee the implementation of campaigns across various channels, including digital, social media, email, and offline platforms.
  • Monitor campaign performance and ensure deliverables are met on time and within budget.
  • Track key performance indicators (KPIs) to assess campaign effectiveness.
  • Generate reports and provide actionable insights to optimize ongoing and future campaigns.
  • Coordinate with internal and external stakeholders to ensure campaign alignment and success.
  • Present campaign strategies and results to senior management and relevant teams.

Kualifikasi

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Minimum of 3 years of experience in campaign planning, digital marketing, or a similar role.
  • Ability to design data-driven, customer-focused campaign strategies.
  • Proficiency in marketing tools and platforms (e.g., Google Ads, Meta Ads Manager, email marketing software).
  • Familiarity with analytics tools (e.g., Google Analytics, Tableau, or similar).
  • Strong organizational and multitasking skills to manage multiple campaigns simultaneously.
  • Strong skills in data interpretation and deriving actionable insights.
  • Excellent verbal and written communication for stakeholder management and collaboration.
  • Ability to develop creative concepts that resonate with the audience and stand out in the market.
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Tentang AlloFresh
Selengkapnya

Introducing your new friend to fulfill all your daily needs - AlloFresh, supermarket at your doorstep! Established in early 2022, AlloFresh is a joint venture company between Bukalapak, an all-commerce unicorn company, and Trans Retail Indonesia, a giant retail company under CT Corp Group. AlloFresh focuses on providing fast delivery across Indonesia. We offers a wide range of products to meet the diverse needs of our customers.

Industri
E-commerce and Online Retail
Lokasi
Jakarta Selatan, Indonesia
Ukuran Perusahaan
– employees
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