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Brand Strategist & Event Manager

MSIG Life Insurance Indonesia Tbk

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Deskripsi Pekerjaan

  • Delivering research, actionable insights, formulate, and present brand strategies to management and relevant functions.
  • Developing brand architecture, positioning and strategy and internalizing it in corporate planning strategy.
  • Overview, monitor and report all brand strategic utilization across company functions (internal & external stakeholders), ensuring compliant with our brand guideline and values and manage reputation risk for our brand.
  • Provide holistic brand experiences by taking part in all company strategic initiatives, ensuring adhering brand values and improving our brand awareness & consideration to achieve best in class aspiration.
  • Planning events from start to finish according to requirements, target audience and objectives.
  • Coming up with suggestions to enhance the event's success.
  • Preparing budgets and ensuring adherence.
  • Collaborate with creative & corporate communications teams and contribute to improve core brand team deliverables.


  • Degree in business, marketing, branding, communication, statistics or related field required.
  • Minimum 8 years’ experience as a brand strategist, research function or similar role.
  • Experienced handling Product Launching, Branding Launch or Rebranding.
  • Preferably have experience working in the Financial Industry/insurance industry or as Brand Consultant that handling client from the Financial Industry/insurance industry.
  • Strong leadership and able to orchestrate many functions
Tentang MSIG Life Insurance Indonesia Tbk

PT MSIG Life Insurance Indonesia Tbk (juga dikenal sebagai MSIG Life) telah meramaikan industri asuransi jiwa nasional sejak 14 April 1985. Berdiri sebagai PT Asuransi Jiwa Purnamala Internasional Indonesia (PII) lalu menjalani dua kali proses transformasi, MSIG Life hadir sebagai perusahaan joint venture antara PT Sinar Mas Multiartha Tbk dan grup asuransi raksasa Jepang, Mitsui Sumitomo Insurance Co., Ltd. pada tahun 2011.

MSIG Life resmi menjadi perusahaan terbuka pada 28 Juni 2019 dengan nama PT Asuransi Jiwa Sinarmas MSIG Tbk. Pada tanggal 9 Juli 2019, saham MSIG Life (kode saham: LIFE) mulai melantai di Bursa Efek Indonesia. Bersamaan dengan itu, Mitsui Sumitomo Insurance Co., Ltd. (MSI) resmi menjadi pemegang saham utama dengan komposisi kepemilikan saham Mitsui Sumitomo Insurance Co., Ltd. (80%), PT Sinar Mas Multiartha Tbk (12,5%) dan publik (7,5%).

Mitsui Sumitomo Insurance Co., Ltd. merupakan anak perusahaan MS&AD Insurance Group Holdings, Inc. MS&AD memegang pangsa terbesar premi asuransi umum di Jepang dan tercatat dalam 10 besar bisnis grup asuransi di dunia.

Jakarta, Indonesia
Ukuran Perusahaan
>100 employees