Job Description
- Develop content strategies aligned with brand direction and target audience.
- Create and oversee visual and video content for social media platforms.
- Provide creative direction to the content creator team during the content production process.
- Conduct research on industry trends, competitors, and audience insights to generate relevant and engaging content ideas.
- Plan monthly content calendars and coordinate execution with the marketing team.
- Analyze content performance (engagement, reach, conversion) and provide recommendations for strategy improvement.
- Maintain consistent brand tone of voice and visual identity across all platforms.
- Collaborate with campaign, brand, and digital marketing teams to support product launches and promotional activities.
- Develop storytelling ideas and creative campaigns across various media (photos, videos, articles, reels, TikTok, podcasts, etc.).
Requirements
- Minimum Diploma degree in Communication, Marketing, or a related field.
- At least 2–3 years of experience in a similar role.
- A portfolio demonstrating strong conceptual, storytelling, and creative execution skills.
- Proficient in video editing tools/software (Premiere, CapCut, After Effects, etc.).
- Strong understanding of digital trends and social media algorithms (Instagram, TikTok, YouTube, etc.).
- Excellent communication and collaboration skills.
- Strong leadership and project management abilities to lead a small team.
- Creative, adaptable, and able to work under tight deadlines.
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About PT Saleslab Digital Indonesia
Learn MoreSaleslab didirikan 2021 dengan latar belakang sebagai agency periklanan. Sejak 2021 kami sudah melayani lebih dari 100 klien. Tahun 2023 kami fokus melayani klien lebih eksklusif lagi, kami membuat brand skincare dewasa dan anak. Saat ini kami memiliki brand internal yaitu Nubiko dan Numa Skin. Saat ini Saleslab memiliki Head Office di Bogor, Kantor Cabang di Malang dan Warehouse di Salatiga.
Industry
Agency
Location
Bogor, Indonesia
Company Size
50–100 employees
Culture
Innovative
We strive to constantly pursue innovation of our products and services
Energetic
Here, we work together to make the dream work
Fun
We consider employee's happiness as a part of ours
