Offline Marketing Lead

Job Description

As our Astronaut, you will be:

  • Responsible for all Astro brand activations (events, communities, in-house sales promotion, and hubs activations).
  • Responsible for planning, budgeting, and excellent execution to strengthen brand visibility and increase no. of registers and orders.
  • Responsible for managing internal (creative, event partnerships, operations, etc.) and external stakeholders (marketing vendors, media, EO, other relevant business partners) to ensure all the offline activations process and impactful results.
  • Maintaining relationships with a partner for offline marketing activations that is relevant to AstroGoods target audiences and beneficial for business objectives (#users, #orders).
  • Ensuring a proper process for all BTL executions and marketing operations to be conducted properly and smooth, with agility and fast delivery.
  • Oversee the ATL activities for AstroGoods (AG) on a campaign/project basis. 
  • Develop and maintain effective marketing plans to maximize sales and brand exposure through various channels for AstroGoods (AG).

Requirements

In order to launch successfully, you need to have:

  • Bachelor's degree in any major, preferably in Management or Marketing.
  • Min. 5 years of working experience in Marketing, preferably with offline marketing background.
  • Prior experience in Brand Activations/ Brand Experiences/ Consumer Engagements from Start up/ FMCG/ Top Event Organizers.
  • Good communication, collaboration, and negotiation skills.
  • Creative thinker, Excellent execution, Event Management, and Event Planning skills.
About ASTRO
Learn More

ASTRO - Groceries in Minutes Indonesia's first and fastest-growing on-demand platform for groceries and essentials. Anything you need, fast. Astro is Indonesia's first quick commerce company that delivers groceries and essentials to your door within 15 minutes. 24 hours a day, 7 days a week.

Our mission is to make people's lives simpler and easier by saving them time, energy, and money. Just like real Astronauts that take off into outer space, Astro embodies the values of being fast, bold, adventurous, and technologically advanced.

Download our app now to experience and enjoy the new definition of fast!

Interested in working for a company that pushes the boundaries and strives to be the best? Join us now to be a part of this ground-breaking mission!

Industry
Online Groceries
Location
Jakarta Barat, Indonesia
Company Size
>100 employees

Culture

Innovative
We strive to constantly pursue innovation of our products and services
Collaborative
Here, we work together to make the dream work
Fun
We consider employee's happiness as a part of ours
🔥 Similar Jobs