Account Manager - ATL, BTL, Integrated

Job Description

  • Collaborate with clients to understand their marketing campaign goals and objectives.
  • Develop integrated campaign strategies that incorporate ATL and BTL elements.
  • Create comprehensive campaign briefs and project timelines.
  • Oversee the execution of advertising campaigns from concept to completion.
  • Manage and nurture client relationships, serving as their primary point of contact.
  • Work closely with creative, design, and production teams to ensure campaign deliverables meet client expectations.
  • Monitor campaign performance and provide insightful analysis and recommendations for improvements.
  • Stay updated on industry trends and innovations in both ATL and BTL.


  • Bachelor's degree in Marketing, Advertising, or a related field.
  • Proven experience as an Advertising Account Manager, with a focus on ATL/BTL activation.
  • Strong understanding of advertising, branding, and marketing principles.
  • Excellent project management and organizational skills.
  • Exceptional communication and interpersonal abilities.
  • A creative and analytical mindset with a strong attention to detail.
About Lup
Learn More

We're an independent advertising agency based in Jakarta. We call Indonesia home.



Email: [email protected]

IG: @lupjkt

Advertising Services
Jakarta, Indonesia
Company Size
1–50 employees
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