Ayu Rizeki Ridhowati

Hi, I am Ayu. Currently, I work as the Marketing Manager for Aerostreet, an Indonesian footwear brand based in Central of Java, where I lead marketing strategies, customer engagement, and brand expansion. My role focuses on driving growth in a competitive industry, ensuring Aerostreet continues to make a significant impact. Prior to this, I held key positions at Sayurbox, where I managed a USD 400K portfolio and increased revenue through effective SKU management, marketing campaigns, and cross-functional collaboration. At Bukalapak, I successfully expanded the seller base and grew category revenues by 20% year on year. Additionally, I have experience in business development from my time at ASSAB Steel Indonesia, where I contributed to market expansion and revenue growth. I hold a Bachelor’s degree in Metallurgy & Materials Engineering from Universitas Indonesia. Alongside my professional experience, I am passionate about supporting young professionals in their career journey, helping them navigate challenges such as stakeholder management and job preparation.