Strategic Planner
Mineski Indonesia
- Full-Time
- Hybrid • Jakarta Barat
- Negotiable
No Sign Up Required!
Job Description
- Developing a creative proposal strategy
- Conducting research and analysis to develop strategic plans
- Creating campaign ideas, strategies, and objectives
- Identifying additional opportunities to provide value to clients
- Presenting ideas to clients and colleagues
- Developing strategic plans and creating pitch deck presentations
- Planning high-level strategic campaigns, promotions, and branding
- Planning marketing aspects such as ATL, BTL, booth concepts, color preferences, and event management
Requirements
- A bachelor's degree in any major
- At least 2 years of work experience in a related field (Event, Marketing, & IT will be prioritized)
- Passionate about the Esports/Gaming/Event industry
- Proficient in creating proposals
- Lead strategic planning for developing concepts, ideas, and plans to successfully achieve objectives and surpass the competition
- Experience leading brand strategy, including developing brand proposals from scratch
- Experience in creating and presenting presentations, structuring a clear narrative and argument to sell creative ideas and strategies to clients
- Develop creative and brand strategies that direct marketing efforts and activations across verticals in respective countries
- Provide brand and creative input in strategy, campaigns, and projects
- Knowledge of social media platforms
- Knowledge of market research practices and techniques
- Expertise in research and data analysis to inform business decisions
- Strong understanding of the region and culture, with a keen eye for relevant and upcoming trends
- Extensive experience in copywriting, with expert written and verbal communication skills, and the ability to articulate abstract creative concepts
Mineski Indonesia is part of Mineski Global, the pioneer esports agency of Southeast Asia that has a track record of holding esports tournaments and other brand activations in the Philippines, Indonesia, Thailand, and the rest of the world thanks to broad and extensive experience in all aspects of esports and gaming since 2004.
Mineski Indonesia aims to unify gamers into the largest sports community through content, events, and other engagement platforms, developing a new era of entertainment for a savvy, digitally focused millennial audience throughout the whole of Asia and beyond, in order to raise the bar of the esports industry.
Mineski Indonesia creates and promotes gaming experiences the same way world’s biggest sports leagues create and promote their games, helping to grow the esport industry, being able to fully manage them from scratch and through all possible angles.
