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Sr. Content Specialist

United Creative

Actively hiring 7h ago

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Job Description

  • Develop and execute comprehensive content strategies across multiple channels (Instagram, TikTok, website, email, etc.)
  • Create, edit, and oversee the production of various content formats (social captions, video scripts, articles, campaign copy)
  • Ensure consistency in brand tone of voice and messaging across all platforms
  • Collaborate with design, video, performance marketing, and social media teams for campaign needs
  • Conduct audience, trend, and competitor research to generate relevant content ideas
  • Manage the content calendar and ensure smooth production timelines
  • Analyze content performance (engagement, reach, conversions) and provide optimization recommendations
  • Provide direction and constructive feedback to junior content team members (if applicable)
  • Contribute to campaign brainstorming and product launch initiatives

Requirements

  • Minimum 3 years of experience in content creation, copywriting, or social media (agency or brand side)
  • Strong writing and storytelling skills for both short-form and long-form content
  • Hands-on experience creating content for social media platforms, especially Instagram and TikTok
  • Solid understanding of content marketing, digital funnels, and audience targeting
  • Ability to interpret performance insights and use data to improve content effectiveness
  • Creative, proactive, and up-to-date with digital trends and pop culture
  • Able to work under tight deadlines and manage multiple projects simultaneously
  • Strong communication skills and ability to work collaboratively in a team environment
  • A plus if experienced in handling large-scale campaigns, KOL/influencer content, or brand storytelling
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About United Creative
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Starting in 2020, United Entertainment has become one of the largest digital community fanbase in Indonesia with specialty in Micro Community fanbase. Our hyper focused on community segmentation makes our growth & engagement extremely high because it's very relatable with our audience preferences: Girls community, Music & Entertainment, Sports, Foodies, Millenials, and many more.

Industry
Media Production
Location
Jakarta, Indonesia
Company Size
>100 employees