Sales Capability and Road to Market
Tentang Anak
- Full-Time
- On-site • Jakarta Pusat
- Negotiable
No Sign Up Required!
Job Description
Sales Capability and RTM Manager
We’re building one of Indonesia’s fastest-growing parenting companies, serving families through products in nutrition, skincare, books, and digital experiences. As our Sales Capability and RTM Manager, you’ll shape how our field force performs — ensuring every team member has the skill, structure, and clarity to win consistently in a fast-evolving market.
What You’ll Own
- Sales Capability Development
- Map current capability levels across all sales teams and define clear skill benchmarks by function (MT, GT, Distributor).
- Design and deliver capability programs that translate directly into higher field execution quality and productivity.
- Build measurable learning systems that link to OKRs and performance reviews.
- Route-to-Market Strategy & Implementation
- Lead the design and refinement of the national RTM framework aligned with business priorities.
- Ensure channel coverage, distribution, and resource allocation are optimized based on current business realities.
- Partner with Commercial Finance and Trade Marketing to align RTM with profitability and channel growth goals.
- Training & Sales Excellence Framework
- Build and maintain a structured sales training calendar across onboarding, refresher, and leadership levels.
- Create standardized tools, templates, and playbooks for execution excellence.
- Support managers in coaching routines and performance reviews.
- Cross-Functional Collaboration
- Partner closely with HR, Commercial Finance, and Sales Leadership to integrate learning and performance processes.
- Provide structured reports and insights to leadership on capability progress and RTM impact.
What Success Looks Like (6–12 months)
- 100% of sales team capability mapped with individualized development plans in place.
- Minimum 80% completion of key capability modules with measurable improvement in field KPIs.
- New RTM plan launched, fully adopted across all sales regions, showing tangible coverage and efficiency gains.
- Training and capability processes integrated into company OKR and performance system.
Requirements
- Have proven experience in sales capability, sales operations, or route-to-market strategy within FMCG or consumer industries for minimum of 5 years
- Can turn strategy into practical, repeatable systems that scale fast.
- Thrive in lean, high-speed environments where ownership and precision matter more than hierarchy.
- Communicate clearly, act independently, and build trust across functions.
- Enjoy blending structured analytics with on-ground business understanding.
Tips Menjaga Diri
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Imagine a career where you play a pivotal role in ensuring the success and bright future of 80 million children in Indonesia. Tentang Anak is not just a company; it's a mission, a movement, and an opportunity to be part of something truly extraordinary.
Tentang Anak, at its core, is driven by a mission to advance the well-being and development of 80 million children throughout Indonesia. Founded by a team of experts, including pediatricians, child psychologists, and early childhood educators, we are steadfast in our commitment to supporting children with the most reliable education and products. From educational tools (e.g., applications, books, flashcards, puzzles) to essential skincare, Tentang Anak aims to accompany and provide the best solutions for parents and their children, from the moment they wake up until they fall asleep.
Our products are the one and only in Indonesia that are developed by experts, backed by science, and offered at affordable prices. We are humbled by the love our products receive from parents, consistently ranking our Educational Tools and Skincare highly on e-commerce platforms, making them best-sellers. We will continue to innovate and provide better solutions for parents at every step of their journey. We are dedicated to creating a brighter, healthier, and happier future for the children of Indonesia.
Our employees, whom we call TAmily, are a group of relentless and passionate individuals who share the same mission and ambitions. Are you ready to join us in this mission?
