Job Description
- Be the expert on our users and the competitive landscape. Lead comprehensive market analysis, user research, and competitive intelligence to inform product strategy, messaging, and marketing campaigns.
- Develop compelling marketing campaigns to acquire and retain users. This includes developing the marketing strategy, core messaging, and creative assets for multi-channel campaigns.
- Define Key Performance Indicators (KPIs) for all marketing initiatives and regularly report on their efficacy. Use data-driven insights to refine strategies and improve campaign performance.
- Collaborate closely with Product, Engineering, and UX teams to evaluate and prioritize product and feature improvements that better meet user needs. Ensure product readiness for launch and effectively communicate new developments to our user base.
Requirements
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in marketing working across one or more marketing fields (i.e., B2C marketing, growth, product marketing, brand marketing, social).
- Experience managing cross-functional or cross-team projects.
Preferred qualifications:
- Experience with the AI space and using one or more leading AI platforms.
- Experience managing complex programs with tight timelines and competing priorities.
- Experience working on local marketing activities, managing agency partners, executing local tactics and working collaboratively across highly matrixed teams in a global organization.
- Ability to build strong, collaborative relationships with a range of partners (media, local, regional, global) and influence at multiple levels.
- Ability to be comfortable with ambiguity and direct the projects in an unstructured environment.
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Tips Menjaga Diri
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About Google Indonesia
Learn MoreGoogle LLC[9] adalah sebuah perusahaan multinasional Amerika Serikat yang berkekhususan pada jasa dan produk Internet. Produk-produk tersebut meliputi teknologi pencarian, komputasi web, perangkat lunak, dan periklanan daring.[10] Sebagian besar labanya berasal dari AdWords.[11][12]
Industry
Information Technology Services
Location
Jakarta, Indonesia
Company Size
>100 employees
