Product Marketing Manager
Mapan
- Full-Time
- Hybrid • Jakarta Selatan
- Negotiable
No Sign Up Required!
Job Description
- Responsible for cross-functional management of products through their entire life-cycle to achieve P&L goals.
- Plan the launch of new products and releases and manage the cross-functional implementation of the plan
- Work closely with product management to identify market opportunities, develop our go-to-market strategy, and execute cross-functional launches.
- Plan and execute ongoing initiatives to build awareness, drive adoption, and retain post-launch across all product initiatives.
- Develop measurable goals & relevant KPIs, and monitor the success of ongoing product marketing initiatives.
- Lead marketing propositions and product messaging.
- Develop product positioning and messaging that differentiates our products within the market
Requirements
- Minimum 2-3 years of experience in brand or product marketing.
- Successful track record in planning, developing and executing strategy for multiple projects while collaborating cross-functionally.
- Self-motivated with a true passion for Product Marketing
- Strong analytical skills with distinctive problem-solving and strategic capabilities
- A scrappy but also structured storyteller
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Mapan is an Indonesia-based company that focuses on providing network of thousands of lower income communities with better access to valuable products and services using technology. Founded in 2009 as RUMA, now Mapan has over 3 million members, 250.000 agents across Java, Bali, and Sumatera. At Mapan, we build technology that leverages the strong bond that already exists in communities to help them access products they could not previously afford. We are helping out thousands of people achieving their dreams to become economically self-sufficient. Together, we keep growing with our agents, members, and their surrounding communities.
