Performance Marketing Specialist
Gratyo Global Awards Winning Practical Business Coaching Company
- Full-Time
- On-site • Jakarta Utara
- Rp8.500.000 – 12.500.000
No Sign Up Required!
Job Description
- Develop Performance Marketing Strategies focused on conversion (not just traffic, engagement & awareness) across platforms such as Meta, Google, YouTube, TikTok, etc., to generate high-quality leads and potential customers.
- Manage Advertising & Promotion (A&P) budgets worth billions per marketing campaign annually, aiming for efficient and effective acquisition cost.
- Create, manage, and execute digital marketing paid ad strategies including Meta Ads, Instagram Ads, Facebook Ads, TikTok Ads, Google Ads, and YouTube Ads — from trend research, advertising strategy, budgeting, sales monitoring, to tracking and reporting.
- Coordinate with and monitor digital agencies to ensure performance conversion strategies are executed well, tracking KPIs like CPP/CPR/CAC and campaign ROI/ROAS.
- Analyze data from analytics tools to continuously improve lead quality and campaign effectiveness.
- Collaborate cross-divisionally with Marketing & Branding, Business Development, and Sales teams to ensure digital marketing strategies are cohesive and impactful.
Requirements
- Minimum Bachelor’s Degree (S1), with at least 3 years of experience as a Performance Marketing Specialist handling multiple campaign with tens of million budget per campaign/month.
- Experience in a digital performance agency is a strong plus.
- Deep understanding of paid ads conversion tracking, including Meta Pixel/Datasets, UTM, and Google Tag Manager.
- Proficient in using analytics tools such as Google Analytics, Facebook Analytics, etc., to analyze campaign performance.
- Experience in building landing pages using WordPress, including Contact Form plugins and Elementor implementation.
- Basic knowledge of SEO (On-Page Optimization).
- Skilled in SMM, SEM, and data-centric analysis (advanced in Excel) to optimize ads, measure KPIs, reduce CPP/CAC/CPR, and maximize ROI.
- Placement will be at Gratyo® Headquarters – Mall of Indonesia Office Complex, Kelapa Gading, North Jakarta.
Tips Menjaga Diri
Perusahaan dan Lowongan di Dealls tidak meminta data pribadi, informasi rekening, atau pungutan ketika melamar. Hindari juga lowongan Google Form / Grup Telegram tanpa keabsahan yang jelas.
Gratyo® Global Awards Winning Practical Business Coaching adalah Perusahaan Konsultan Bisnis & Manajemen Tingkat Dunia dengan pengalaman lebih dari 14 tahun, yang mencapai peringkat No. 1 Business Coaching Company Terbaik di Tingkat Dunia, dan dinominasikan sebagai Indonesia Consulting Company of the Year oleh Frost & Sullivan. Berkantor pusat di Jakarta dengan kantor cabang di berbagai kota besar seluruh Indonesia.
Kami percaya berkarya dengan FUN namun serius untuk sukses, membuat kami bisa semakin berdampak optimal bagi para entrepreneur clients.
