Job Description
- Identify & Recruit KOLs – Research, identify, and establish relationships with Key Opinion Leaders (KOLs), influencers, and brand ambassadors across social media platforms like TikTok, Instagram, and YouTube.
- Develop & Execute KOL Campaigns – Plan and execute effective KOL marketing campaigns that align with brand objectives, ensuring high engagement and brand awareness.
- Negotiate & Manage Partnerships – Coordinate collaboration terms, budgets, and deliverables with KOLs, ensuring seamless execution and compliance with brand guidelines.
- Monitor & Optimize Campaign Performance – Track and analyze KOL campaign metrics such as engagement rate, reach, conversions, and ROI, using data to refine strategies.
- Stay Updated with Industry Trends – Keep up with influencer marketing trends, competitor activities, and emerging platforms to continuously enhance KOL strategies.
- Cross-functional Collaboration – Work closely with the marketing, creative, and product teams to align influencer campaigns with overall brand messaging.
- Content Evaluation & Approval – Review and ensure all KOL-generated content aligns with brand image, values, and regulatory requirements before publishing.
Requirements
- Experience in Influencer Marketing – Minimum 1-2 years of experience in KOL/influencer marketing, preferably in beauty, fashion, lifestyle, or FMCG brands.
- Strong Social Media Knowledge – Familiarity with TikTok, Instagram, YouTube, and emerging platforms, including their algorithms and best practices.
- Excellent Negotiation & Communication Skills – Ability to engage with influencers, negotiate terms, and maintain professional relationships.
- Analytical & Data-Driven Mindset – Ability to track campaign performance, measure ROI, and optimize strategies using analytics tools.
- Creative & Trend-Savvy – Strong understanding of digital trends, content virality, and influencer marketing strategies.
- Project Management Skills – Ability to manage multiple influencer partnerships simultaneously and meet deadlines.
- Bachelor’s Degree in Marketing, Communications, or a related field (preferred but not mandatory).
Tips Menjaga Diri
Perusahaan dan Lowongan di Dealls tidak meminta data pribadi, informasi rekening, atau pungutan ketika melamar. Hindari juga lowongan Google Form / Grup Telegram tanpa keabsahan yang jelas.
Lauskin Beauty adalah perusahaan yang bergerak di bidang Beauty & Personal Care, berkomitmen untuk menghadirkan produk kecantikan berkualitas tinggi yang dirancang untuk merawat dan meningkatkan kepercayaan diri pelanggan kami. Kami percaya bahwa kecantikan bukan hanya tentang penampilan, tetapi juga tentang perawatan yang tepat dan sesuai dengan kebutuhan setiap individu. Sebagai brand yang terus berkembang, Lauskin Beauty menghadirkan inovasi melalui produk-produk yang diformulasikan dengan bahan terbaik, teknologi terkini, serta terinspirasi dari tren kecantikan global. Kami juga berfokus pada pengalaman pelanggan yang luar biasa dengan menyediakan layanan yang ramah, edukasi kecantikan, dan komunitas yang mendukung perjalanan kecantikan mereka. Bergabunglah bersama kami di Lauskin Beauty untuk menjadi bagian dari perubahan dalam industri kecantikan! 🌸✨
