Job Description
As the brand storyteller, this role drives positioning and marketing strategies to make the company and its creators stand out.
- Create strategic pitch decks for internal and external stakeholders, showcasing marketing potential, pricing models, and package offerings for MCN and TSP business
- Craft monetization strategies to drive revenue growth for creators through innovative marketing initiatives.
- Develop and execute go-to-market plans for campaigns, products, and partnerships.
- Collaborate with sales, creator management, and brand teams to align strategies with business goals.
- Analyze market dynamics, competition, and audience trends to identify growth opportunities and refine positioning.
Requirements
- 5+ years in marketing/brand strategy, ideally within the creator economy, influencer marketing, or MCN environment.
- Strong expertise in digital campaigns, storytelling, and go-to-market execution.
- Data-driven yet highly creative thinker, able to balance insight with innovation.
- Proven leadership experience in managing and mentoring marketing teams.
- 💡 Prior MCN/affiliate background is a plus.
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About Vidio
Learn MoreVidio began as a service to empower Emtek's media portfolio, but it has since evolved into a platform that supports SCM, the KapanLagi network, and hundreds of Indonesian content producers.
Industry
Media & Entertainment
Location
Jakarta Pusat, Indonesia
Company Size
>100 employees
Culture
Passionate
Strong belief and efforts are the base to achieve long term success
Integrity
We uphold honesty and virtue in every single product/service we deliver
Innovative
We strive to constantly pursue innovation of our products and services
