
Head of Marketing
PT Yupi Indo Jelly Gum
- Full-Time
- On-site • Jakarta Selatan
- Negotiable
No Sign Up Required!
Job Description
- Create marketing plan related to business plan.
- Control all marketing budget requests and regularly reporting to the Sales & Marketing Director.
- Seeking innovative breakthroughs in marketing activities to contribute to the company's target achievement.
- Review reports on all marketing activities, analyzing both ATL & BTL activities, and conducting market research analysis.
- Establish each sub-department aligns with overall marketing objectives and performs effectively to meet departmental goals.
- Maintaining good relationships with internal and external third parties for the successful implementation of all marketing activities.
Requirements
- Bachelor’s Degree in Marketing, Business Management, or related field. Master’s Degree is preferred.
- Minimum 8 years of experience in marketing, with at least 2-3 years in managerial or strategic roles, preferably in the FMCG industry (Food & Beverage).
- Strong understanding of the FMCG industry, market trends, consumer behavior, and competition.
- Solid skills in marketing planning and strategy, branding, product development, promotion, sales, and brand management.
- Strong analytical skills to interpret market data, identify opportunities, and measure marketing performance.
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Yupi is a World-Class Gummy Candy producer, manufacturing broad-ranged superior quality Gummies with the highest international standards. We service many markets around the world. Starting up as a joint venture with one of the leading Gummy Manufacturers in Europe, Yupi has been the market leader in gummy confectionery product in Indonesia since 1996 and the largest player in South East Asia. Our products are distributed across the continents including Asia, North America, Australia, Europe and the Middle East. Gummy is first developed in Germany in the early 1900’s & spread widely throughout the world. Today, it continues to become popular as it is a more recent advance in candy technology. And YUPI is one of the largest and successful gummy manufacturers in Asia.