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Growth Marketer / Growth Marketing Specialist

PT Pacific Niaga Pratama

Actively hiring 15h ago

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Job Description

  1. Develop, execute, and optimize marketing strategies to increase brand awareness and membership growth for Vorme Pilates.
  2. Conduct market research, analyze health & fitness industry trends, and understand consumer behavior to create targeted marketing strategies.
  3. Plan and implement marketing campaigns (both online and offline) aligned with the target audience.
  4. Manage digital marketing channels (social media, paid ads, email marketing, etc.) and collaborate with the content team to ensure consistent brand messaging.
  5. Identify, approach, and build partnerships with relevant KOLs/influencers to expand brand reach and engagement.
  6. Manage end-to-end relationships with KOLs, including negotiation, campaign execution, and performance evaluation.
  7. Build and maintain strong relationships with partners, communities, and external stakeholders to support marketing initiatives.
  8. Monitor, analyze, and evaluate the effectiveness of marketing campaigns, and prepare performance reports (ROI, engagement, sales/member growth).
  9. Collaborate with operations and management teams to ensure marketing strategies align with overall business objectives.
  10. Plan and manage the marketing budget effectively and efficiently.
  11. Prior experience in Pilates, fitness, or beauty studio industries is preferred.

Requirements

  1. Minimum [Bachelor’s/Diploma] degree in marketing, communications, or a related field.
  2. Able to work in a team and stay updated with digital marketing trends.
  3. Experience in marketing is a plus.
  4. Creative, communicative, and strong analytical skills.
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About PT Pacific Niaga Pratama
Learn More
Industry
education
Location
Jakarta Timur, Indonesia
Company Size
employees