Job Description
We are seeking Event & Activation Officers to plan and execute impactful events and brand activations that deliver measurable audience engagement, exposure, and partnership value. This is a hands-on role requiring proven field experience, where events are positioned as a strategic driver for growth rather than purely ceremonial activities.
Key Responsibilities :
- Plan, develop, and execute event and activation initiatives end-to-end, from concept development to post-event evaluation.
- Develop event concepts that are commercially viable and aligned with sponsorship and partnership objectives.
- Prepare and present event proposals, pitch decks, and tailored value propositions to potential partners.
- Identify, approach, and secure sponsors through proactive outbound outreach aligned with target audiences and event goals.
- Manage end-to-end event operations, including budgeting, timelines, vendor coordination, and on-ground execution.
- Activate collaborations with communities, brands, and commercial partners to expand event reach and impact.
- Monitor, analyze, and report event and partnership performance, including audience engagement, exposure, and delivered value.
- Coordinate cross-functionally to ensure event execution aligns with brand positioning and partnership strategy.
Requirements
Experience & Skills :
- Minimum 1–3 years of experience in event management, activation, sponsorship, or brand experience roles, supported by a portfolio showcasing marketing-driven, corporate, or company-led events.
- Proven experience leading events as Project Chair, Event Lead, or equivalent role.
- Strong capability in managing full-cycle event execution, including planning, budgeting, vendor management, and on-site operations.
- Demonstrated experience in partner or sponsor outreach, pitching, and coordination.
- Ability to translate event concepts into commercially attractive partnership opportunities.
- Strong communication and presentation skills for partner and stakeholder engagement.
- Competence in tracking, analyzing, and reporting event and sponsorship performance metrics.
Personal Attributes :
- Execution-oriented with strong ownership and accountability.
- Commercially minded and comfortable working with targets and deliverables.
- Proactive, resourceful, and able to operate with minimal supervision.
- Capable of managing multiple priorities simultaneously.
- Detail-oriented while maintaining a strategic, big-picture perspective.
- Professional and collaborative in managing internal and external stakeholders.
Desirable Qualifications :
- Domicile: Jabodetabek and willing to work hybrid
- Experience handling lifestyle, community, or commercial brand events.
- Existing network with event vendors, agencies, or co-creation partners.
- Experience working with sponsorship-driven or partnership-based events.
- Familiarity with audience engagement metrics, exposure reporting, or brand activation measurement.
- Background in partnership, business development, or commercial roles is a plus.
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