Digital Marketing Officer
BINUS Group
Actively hiring 5h ago
- Full-Time
- On-site • Jakarta Barat
- Negotiable
Min. 4 years of experience
No Sign Up Required!
Job Description
- Responsible for planning, executing, and optimizing end-to-end digital marketing strategies.
- Manage and optimize digital advertising campaigns across Meta, Google, TikTok, LinkedIn, and other platforms.
- Utilize Salesforce for CRM, lead management, and campaign performance tracking.
- Conduct SEO, keyword research, and competitor analysis using tools such as Ahrefs.
- Manage and optimize websites using WordPress, including content updates and basic performance optimization.
- Use Sprout Social and other tools for social media management, scheduling, and reporting.
- Perform social listening to monitor brand sentiment, competitors, and market trends.
- Analyze campaign performance using data and insights to improve conversion and ROI.
Requirements
- Bachelor’s degree in Marketing, Communication, or a related field
- Must be fluent and confident in using English for professional, day-to-day communication (both written and spoken)
- Have minimum 3 years experience in Digital Marketing area
- Hands-on experience managing digital ads on Meta, Google, TikTok, LinkedIn, or similar platforms
- Familiar with CRM tools, preferably Salesforce, for lead and campaign tracking
- Basic knowledge of SEO, keyword research, and competitor analysis (experience with Ahrefs is a plus)
- Detail-oriented, proactive, and able to work independently and in a team
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About BINUS Group
Learn MoreBINUS is a well-known and fast growing institution that has been recognized nationally and internationally. In 2019, it was awarded for the second time as the #1 Indonesian Employer of Choice in Education by Korn Ferry - SWA We endeavor to achieve a conducive working & learning environment, with a family-friendly multicultural community. We are currently looking for qualified and committed fulltime employees to be part of our big family.
Industry
Education Administration Programs
Location
Jakarta Barat, Indonesia
Company Size
>100 employees
