Digital Marketing Manager
Jack
- Full-Time
- Hybrid âą Jakarta Selatan
- Negotiable
No Sign Up Required!
Job Description
- Develop, oversee, and implement high-impact performance marketing strategies to drive customer acquisition and revenue growth, including paid search, display, social, and programmatic campaigns.
- Efficiently manage awareness campaigns in the digital space such as influencer marketing and online advertorial placements in collaboration with product marketing and creative teams
- Optimize digital marketing campaigns for ROI through data analysis, A/B testing (experiments), and advanced targeting strategies
- Lead the high-level strategy of search engine optimization (SEO) initiatives to enhance organic visibility, traffic, and rankings
- Lead the high-level strategy of app store optimization (ASO) strategies to increase app visibility, downloads, and conversion rates on app stores
- Lead the high-level strategy of CRM initiatives to improve activation rate, customer retention, loyalty, and lifetime value through segmentation, targeted campaigns, and personalized messaging
- Efficiently manage and integrate a wide array of digital marketing tools, including but not limited to Google Analytics, attribution platforms (e.g. Appsflyer), CRM systems (Moengage, Salesforce, HubSpot), email marketing platforms, and other marketing automation software
- Lead, mentor, and manage a team of performance marketing, SEO, and CRM specialists fostering an environment of innovation, collaboration, and continuous improvement
- Work closely with cross-functional teams (product, design, engineering, sales, etc.) to ensure alignment on goals and objectives, and drive the successful execution of digital marketing initiatives
Requirements
- 7+ years of experience in digital marketing, with at least 3+ years in a managerial or leadership role.
- Proven experience in managing Performance Marketing channels such as Google Ads, Meta Ads, Apple Search Ads, Twitter Ads, Programmatic and Ad Networks
- Have experience in creating integrated digital marketing campaigns to deliver the main marketing messages in a unified manner together with core marketing teams
- Strong analytical skills, with expertise in data analysis, marketing attribution, and performance measurement
- Extensive experience in managing marketing tech stacks (e.g., Google Analytics, Appsflyer, SEMrush, CRM systems, marketing automation platforms)
- Strong project management and leadership skills, with a demonstrated ability to manage teams and lead complex digital marketing campaigns
- Exceptional communication skills, with the ability to convey complex data-driven insights to both technical and non-technical stakeholders
- Experience in high-growth industries, including tech, SaaS, or eCommerce
- Proficiency in using SQL to extract data from databases for analysis purposes (PostgreSQL, BigQuery, etc) is a plus
- Proficiency in creating monitoring dashboards in tools such as Metabase, Tableau, Looker, etc is a plus
Tips Menjaga Diri
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We embarked on our journey in 2020 with the Transfez app, aiming to simplify cross-border transfers that were previously limited to banks and legacy players. However, as we progressed and gained insights from our valued clients, particularly businesses, we realized that there were additional pain points they encountered beyond cross-border transfers. By actively listening and interacting with them, we developed a solution: Transfez for Business.Â
Jack replaces the Transfez for Business platform. As Jack will be the new face of the company brand, the Transfez consumer app will continue to be a vital part of our family as part of the Jack ecosystem.Â
Jack, as an all-in-one financial platform, integrating Corporate Card, International & Local Transfer, Bill Payment, Payroll, and Reimbursement for complete financial solutions, aimed to empower businesses from all sizes including startups, SMEs, and established enterprises.
As our product offerings have expanded, we are also expanding our team to match our own growth. We are looking for team players who are passionate about creating solutions for our customers and communities. As part of a small and lean team, you will have a very direct impact on the success of the company.Â
