Digital Ads Commerce
Tentang Anak
- Full-Time
- On-site • Jakarta Pusat
- Negotiable
No Sign Up Required!
Job Description
About The Role
Digital ads are a critical growth lever, and we are looking for a Digital Ads Commerce to scale awareness, drive new buyers, and optimize conversions with disciplined budget management.
What You’ll Own
- End-to-end Ads Budget Ownership: Plan, manage, and optimize multi-million monthly ad spend across awareness and conversion campaigns with strict ROAS goals.
- New Buyer Growth: Build and execute data-driven campaigns that acquire high-quality new buyers across our brands.
- Conversion Optimization: Lead performance strategies for in-app marketplace ads and other digital conversion channels.
- Data-Backed Decisions: Continuously analyze performance by cohort, channel, and funnel stage to refine targeting and maximize impact.
- Cross-Functional Collaboration: Work closely with CRM, product, and creative teams to align ad strategy with user lifecycle and business goals.
What Success Looks Like (6–12 Months)
- Steady month-on-month growth in new buyers across multiple product lines.
- Higher repurchase rate among newly acquired users, driven by smarter targeting.
- Optimized spend with consistent, healthy ROAS across awareness and conversion campaigns.
Requirements
You’re a Fit If
- You think and decide based on data, not anecdotes, and can translate metrics into strategic choices.
- You have 5 years of proven experience in performance marketing, ideally with consumer goods or eCommerce brands in Indonesia.
- You’re fluent in using ads platforms (Meta, Google, TikTok, marketplace ads) and understand attribution and cohort analysis.
- You thrive in fast-moving environments, take full ownership of results, and are open to testing new ideas until the best solution is found.
How We Work
We are lean, fast learners, and deeply collaborative. We value humility, precision, and the drive to make meaningful impact quickly. We share data openly, debate respectfully, and expect extreme ownership of outcomes.
Seniority & Scope
This is a senior individual contributor role with high strategic impact. You will not manage a team but will fully own budget and results across multiple ad channels, with direct visibility to leadership.
Tips Menjaga Diri
Perusahaan dan Lowongan di Dealls tidak meminta data pribadi, informasi rekening, atau pungutan ketika melamar. Hindari juga lowongan Google Form / Grup Telegram tanpa keabsahan yang jelas.
Imagine a career where you play a pivotal role in ensuring the success and bright future of 80 million children in Indonesia. Tentang Anak is not just a company; it's a mission, a movement, and an opportunity to be part of something truly extraordinary.
Tentang Anak, at its core, is driven by a mission to advance the well-being and development of 80 million children throughout Indonesia. Founded by a team of experts, including pediatricians, child psychologists, and early childhood educators, we are steadfast in our commitment to supporting children with the most reliable education and products. From educational tools (e.g., applications, books, flashcards, puzzles) to essential skincare, Tentang Anak aims to accompany and provide the best solutions for parents and their children, from the moment they wake up until they fall asleep.
Our products are the one and only in Indonesia that are developed by experts, backed by science, and offered at affordable prices. We are humbled by the love our products receive from parents, consistently ranking our Educational Tools and Skincare highly on e-commerce platforms, making them best-sellers. We will continue to innovate and provide better solutions for parents at every step of their journey. We are dedicated to creating a brighter, healthier, and happier future for the children of Indonesia.
Our employees, whom we call TAmily, are a group of relentless and passionate individuals who share the same mission and ambitions. Are you ready to join us in this mission?
