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Content Strategy Lead

Wowrack

Actively hiring 7d ago

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Job Description

  • Develop and execute IT-focused content strategies aligned with business goals and product offerings
  • Conduct research on IT industry trends to guide content relevance and strategy
  • Analyze content performance and refine strategies to improve lead generation and ROI
  • Ensure consistency in messaging across all platforms, aligning with technical voice and industry standards
  • Work with channel owners such as SEO, social media, and digital ads to optimize content
  • Lead and mentor the creative team, driving professional development, and fostering cohesion to build a high-performing team.
  • Collaborate with engineers, product team, and marketing team to ensure content accuracy and alignment with the updates
  • Perform regular content audits to maintain relevance and accuracy

Requirements

  • Diploma or Bachelor’s degree in Marketing, Communication, Computer Science, Information Technology, or a related field
  • Proven experience in a supervisory or leadership level within content strategy role or similar
  • Strong knowledge of IT industry trends and digital marketing practices
  • Excellent writing and proofreading skills, able to translate technical jargon
  • Strong project management skills with the ability to manage multiple projects
  • Familiarity with CMS, analytics tools, and SEO tools
  • Familiarity with content marketing tools such as HubSpot, SEMrush, or similar
  • Experience in B2B technology is plus
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About Wowrack
Learn More

Wowrack bergerak di bidang Information Technology and Services termasuk dari Cloud, Datacenter/Colocation, Managed Services, System Integrator, Security, Data Backup, Bandwidth Delivery and Internet Service Provider (ISP). Pengalaman kami yang mendalam berakar dari kolaborasi dengan entitas global di lintas industri. Dengan lokasi di Surabaya dan Jakarta, kami melayani seluruh Asia Pacific yang berfokus pada pencapaian keberhasilan mitra dengan menawarkan berbagai solusi unggulan. Untuk detail lebih lengkap, kunjungi: www.wowrack.com.

Industry
IT Services & IT Consulting
Location
Surabaya, Indonesia
Company Size
>100 employees

Culture

Innovative
We strive to constantly pursue innovation of our products and services
Fun
We consider employee's happiness as a part of ours
Collaborative
Here, we work together to make the dream work