Job Description
- Assist Brand Manager in planning and execute annual working plan according to related area.
- Monitor the implementation of corporate brand strategy and marketing communications policies in all activities.
- Design promotional materials content for marketing effectiveness, cross-selling implications and adherence to brand guidelines.
- Design advertising program effectiveness to meet customer acquisition goals in coordination with external agency, design public relations efforts.
- Assist Brand Manager in developing comprehensive operation procedures that support the overall strategic direction of the overall organization.
- Ensure a consistent concept for all external messaging and creative executions.
- Ensure consistent brand positioning and messaging across all marketing channels and materials within the section.
- Monitor written and graphic content for a variety of uses to enable consistent and controlled communications
- Build and maintain relationships with various local and national media
- Maintain and update the competition media data and analysis
- Develops and maintains the Brand Standards Guidelines and Logo management
- Keep updated on industry trends, emerging technologies, and best practices in branding and marketing.
- Provide news feeding to related media arrange off air activities arrangement (e.g., speaker, organize event and venue)
Requirements
- Minimum bachelor’s degree (S1) in any major
- Minimum 5 years working experience as Brand/Marketing Communication in Supervisor level, preferably from Media/Digital Agency company
- Skills needed: Brand Management, Event Management & Knowledge in Digital Media platforms
- Work placement: BINUS SCHOOL Surabaya or Semarang
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About BINUS Group
Learn MoreBINUS is a well-known and fast growing institution that has been recognized nationally and internationally. In 2019, it was awarded for the second time as the #1 Indonesian Employer of Choice in Education by Korn Ferry - SWA We endeavor to achieve a conducive working & learning environment, with a family-friendly multicultural community. We are currently looking for qualified and committed fulltime employees to be part of our big family.
Industry
Education Administration Programs
Location
Jakarta Barat, Indonesia
Company Size
>100 employees
