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Brand Campaign Analyst

HappyFresh

Actively hiring 7h ago

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Job Description

  • Develop and execute data-driven campaign strategies focused on product discounts and vouchers for both internal and external tactical campaign projects.
  • Coordinate with related stakeholders to ensure campaigns are delivered successfully.
  • Analyze campaign data to assess effectiveness, identify improvement opportunities, and support data-driven decision-making.
  • Monitor and evaluate the current market trend, merging with our historical sales data to select a few products for discounted items each month.
  • Conduct thorough QA checks on all campaign materials to ensure accuracy, consistency, and compliance with brand guidelines and regulatory requirements.
  • Generate regular reports on campaign performance, providing insights and recommendations to stakeholders.
  • Collaborate closely with the campaign marketing, CRM, and key account teams, while supporting the entire marketing department.

Requirements

  • Strong analytical skills with the ability to interpret data and translate into actionable insights.
  • Solid understanding of basic marketing principles and campaign management.
  • Excellent project management skills with the ability to multitask and prioritize effectively.
  • Detail-oriented with a focus on quality and accuracy.
  • Proficiency in Excel is essential.
  • Familiarity with data visualization tools like Tableau, Metabase, or MixPanel is a plus.
  • 1-2 years of experience in pricing management, data analyst, or marketing roles.
  • Exceptional communication skills, both written and verbal.
  • Honest, organized, and collaborative with a growth mindset, capable of thriving in a fast-paced, cross-functional environment.
  • Experience in e-commerce, e-grocery, or FMCG is an advantage.
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About HappyFresh
Learn More

Grocery shopping is easy, said no one ever! Nobody likes cardio in the supermarket, looking for an empty parking bay, lining up and, God forbid, traffic jams. There is more to life than just reaching for that loaf of bread on the top shelf at the store. Enter the solution! 

We are HappyFresh, Southeast Asia’s leading grocery e-commerce company that is hell-bent on delivering a simplified life by revolutionizing how you and many households get their groceries. 

Our HappyFresh app grants access to over 400 partnered supermarkets and specialty stores that echo our cause to change the grocery shopping landscape. 

Customers can also shop from our HappyFresh Supermarket, which offers greater shopping flexibility. Enjoy express and scheduled grocery deliveries, fewer out-of-stock moments, competitive prices and more.

We hold through to 5 cultural pillars that serve as our mantra behind our day-to-day tasks and interactions with our teammates, laying the foundation for a more conducive and productive work culture. They are: 

  • Customer, Customer, Customer 
  • Ownership and Deliver Impact 
  • Team Player
  • Openness
  • Self Mastery

Beyond our strive towards solving the problem that is grocery shopping, we look to address the needs and wants of local communities and create a future where groceries will never be a problem in the modern world.

Industry
E-commerce and Technology
Location
Jakarta, Indonesia
Company Size
50–100 employees