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Associate Brand Manager

ASTRO

Actively hiring 3h ago

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Job Description

Job Descriptions

  • Develop and implement growth strategies for the private label portfolio
  • Identify and analyze market trends, consumer insights, and competitive landscape to guide product innovation and strategic initiatives.
  • Ensure that private label products are optimally positioned within the overall product assortment.
  • Work closely with supply chain, merchandising, and marketing teams to ensure the availability and visibility of private label products.
  • Manage the product lifecycle from conception to launch, including product design, packaging, pricing, and promotion strategies.
  • Monitor and analyze key performance indicators (KPIs) such as sales, margins, and market share to identify growth opportunities and areas for improvement.
  • Conduct regular performance reviews and provide actionable insights to drive continuous improvement in product performance.
  • Collaborate with the marketing team to develop and execute brand-building activities that enhance the visibility and reputation of private label products.
  • ⁠Oversee the creation of promotional campaigns and initiatives that drive customer acquisition and retention.

Requirements

  • 3+ years of experience in category management, product management, or business development within the FMCG, retail, or e-commerce sectors.
  • Strong understanding of P&L analyses.
  • ⁠Strong analytical skills with the ability to interpret data and generate insights using Google Sheets and/or Excel.
  • Strong verbal and written communication skills in Bahasa Indonesia, and preferably English.
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About ASTRO
Learn More

ASTRO is Indonesia's quick commerce company that delivers groceries and essentials to your door within minutes. Founded in 2021 by a group of seasoned e-commerce executives and backed by both trusted International and local investors, it is our mission to make people's lives simpler and easier by saving them time, energy, and money.

Just like real Astronauts that take off into outer space, Astro embodies the values of being fast, bold, adventurous, and technologically advanced.

Interested in working for a company that pushes the boundaries and strives to be the best? Join us now to be a part of this ground-breaking mission!

Industry
Online Groceries
Location
Jakarta Barat, Indonesia
Company Size
>100 employees

Culture

Innovative
We strive to constantly pursue innovation of our products and services
Collaborative
Here, we work together to make the dream work
Fun
We consider employee's happiness as a part of ours