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Assistant Brand Manager

Bonvie Hair - PT Kreasi Semangat Muda

Fewer Applicants
Actively hiring 1h ago
  • Full-Time
  • Hybrid • Jakarta Pusat
    • Min. 4 years of experience
  • Rp9.000.000 – 14.000.000

Job Description

  • Own and execute brand/marketing strategy with a primary KPI of driving online sales growth.
  • Lead and manage the KOL & Affiliate team — sourcing, negotiation, campaign strategy, performance tracking, and optimization.
  • Plan integrated campaigns across e-commerce, social, KOL, and affiliate channels, all tied to measurable sales impact.
  • Partner with Sales, E-commerce, Creative, and Product to build commercially effective campaigns.
  • Conduct beauty market/competitor research to spot trends and growth opportunities.
  • Build data-driven campaign strategy, messaging, and creative briefs.
  • Track campaign/sales performance (ROAS, conversion, GMV) and turn data into action.

Requirements

  • 3+ years in brand, digital marketing, or e-commerce — must have direct experience leading a KOL & Affiliate team, not just coordinating with agencies.
  • Demonstrated track record of driving online sales growth — able to show numbers from past campaigns.
  • Beauty/skincare/personal care industry experience strongly preferred.
  • Familiar with local KOL/influencer ecosystem (macro/micro/nano) and affiliate platforms (TikTok Shop, Shopee Affiliate, etc).
  • Strong analytical skills — comfortable with e-commerce/campaign dashboards.
  • Prior team leadership experience, strong cross-functional collaboration.
  • Proactive, commercial, fast-paced, passionate about beauty & digital trends.
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About Bonvie Hair - PT Kreasi Semangat Muda
Learn More

Under PT Kreasi Semangat Muda, Bonvie focus on ingredients, that's what makes us so special. We love to see happy people with the results that we offer. We believe all people can have a good life with a good hair

Industry
Haircare
Location
Jakarta Pusat, Indonesia
Company Size
– employees

Culture

Collaborative
Here, we work together to make the dream work
Energetic
Here, we work together to make the dream work
Respectful
Everyone should be treated with courtesy and professionalism
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