Job Description
- Plan, configure, and implement advertising pixels (Meta, Google, TikTok, etc.) and conversion tracking across websites, apps, and landing pages.
- Manage and optimize Google Ads Manager (Google AdWords) campaigns, including audience targeting and conversion setup.
- Configure and manage URL shorteners with tracking parameters (e.g., Bitly, Firebase Dynamic Links, or custom solutions).
- Integrate and maintain third-party ad platforms, analytics tools, and APIs for campaign measurement and reporting.
- Collaborate with marketing, product, and development teams to ensure accurate data flow and proper event tracking.
- Conduct periodic audits of tracking systems to identify and fix discrepancies.
- Prepare performance reports and provide insights for optimization.
- Stay updated with the latest ad tech trends, privacy regulations (GDPR, CCPA), and platform changes.
Requirements
Must-Have:
- Proven experience with pixel implementation (Meta/Facebook Pixel, Google Ads Conversion Tags, TikTok Pixel, LinkedIn Insight Tag, etc.)
- Strong understanding of Google Ads Manager / Google AdWords setup, configuration, and optimization.
- Familiar with short URL tools and UTM parameters for campaign tracking.
- Solid understanding of digital advertising, retargeting, attribution models, and audience tracking.
- Experience integrating with third-party marketing and analytics platforms (Google Analytics, Mixpanel, Firebase, Apps Flyer, Branch.io, etc.).
- Basic knowledge of JavaScript, HTML, and browser developer tools for troubleshooting pixel/tag issues.
- Familiarity with Google Tag Manager (GTM) or similar tag management systems.
- Strong analytical skills and attention to detail.
- Experience at as Dev for DMP, SSP, DSP
Nice-to-Have:
- Experience with server-side tracking or conversion API setup (Facebook CAPI, Google Enhanced Conversions).
- Understanding of privacy regulations (GDPR/CCPA) and their impact on tracking.
- Knowledge of programmatic advertising platforms (DV360, The Trade Desk).
- Experience in eCommerce, SaaS, or performance marketing agencies.
Tips Menjaga Diri
Perusahaan dan Lowongan di Dealls tidak meminta data pribadi, informasi rekening, atau pungutan ketika melamar. Hindari juga lowongan Google Form / Grup Telegram tanpa keabsahan yang jelas.
HIGO merupakan sebuah WiFi Advertising Platform yang hadir untuk membantu pelaku bisnis mengenal semua pengunjung secara lebih dekat layaknya seorang teman, serta mampu melakukan human-based marketing dari data analitik.
Kami menghadirkan layanan Social WiFi, Free WiFi, dan HIGOes To School di beberapa lokasi strategis.
Vision
To be the most innovative solution for digital information exchange and distribution in Indonesia
Mission
Innovative â Memaksimalkan fasilitas internet di area publik untuk mengenal semua pengunjung layaknya teman, buat traffic iklan yang tinggi, dan ciptakan customize survey yang menarik perhatian
Reliable â Buat pengunjung terus kembali, tayangkan iklan di spot yang tepat dan raih potensial customer lebih banyak dengan segmentasi audiens yang akurat
Relevant â Menjadi solusi terbaik bagi pemilik bisnis untuk meningkatkan jumlah pengunjung, mampu menghasilkan awareness dan leads dari iklan yang ditayangkan
